B2B

Social Media Tips For B2B Insurance Agencies

A strong social media presence can be challenging to accomplish for B2B (business to business) insurance agencies. Many B2B companies struggle to showcase their professionalism, and build an audience through social media marketing. Consider the following tips to help make sure your agency is maximizing your social media marketing efforts. Create Your Online Persona Your … [Read more…]

5 Benefits Of Using B2B Survey Panels For Decision Making 

A group of people, professionals with technical knowledge, or customers who have experience with a product or service chosen for market research make up a B2B survey panel. These panels are used by businesses to gather true opinions about their product or service, compare it to other products, and assess its performance in real-life situations. … [Read more…]